What’s new: Average Revenues Report, New Overall Proceeds Metric in A/B Testing, Google Ads for Web Conversions, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
IntegrationsSend subscription events to third-party tools
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4 min read
Denis
February 25, 2025
What’s new: Average Revenues Report, New Overall Proceeds Metric in A/B Testing, Google Ads for Web Conversions, and more.
We’ve prepared our biggest update yet, packed with powerful new features to help you optimize your app’s monetization and user engagement.
8 min read
Nataly
February 25, 2025
Use Case: Understanding Overall Proceeds and Solving Paywall Cannibalization in A/B Testing
Learn how Overall Proceeds can transform your approach to paywall experiments and prevent the costly mistake of chasing short-term wins at the expense of long-term success.
1 min read
Denis
December 23, 2024
What’s new: Flows by Apphud – Simplify Your Web-to-Web Campaigns
We are excited to announce Flows – our new comprehensive suite designed to simplify and enhance your web-to-web campaigns.
Get the latest updates and insights from Apphud.
4 min read
Nataly
November 11, 2024
Use case: How to Upgrade your A/B testing with Apphud Placements
In the competitive landscape of subscription applications, optimizing internal paywalls is critical to engaging different user segments and maximizing revenue.
2 min read
Denis
August 26, 2024
What's new: Web-to-Web Solution, A/B Testing Enhancements, Dashboard Updates, and SDK Updates
Welcome to the August Product Updates! We have some great news to share with you this month.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
3 min read
Denis
July 24, 2024
What's new: Improved Facebook Conversions API, Singular Attribution, SDK Updates and more.
Welcome to our latest product update blog post! We are thrilled to share a host of exciting improvements designed to enhance your experience and increase your app revenue.
2 min read
Denis
June 10, 2024
What's new: SplitMetrics Acquire Integration, Experiments Improvements, SDK Updates, and more.
In this post, you will find Apphud product updates we have been working on over the last month. These updates include a new integration, two groundbreaking features for our Experiments tool, SDK updates, and more.
10 min read
Jane
August 02, 2023
Boost your App Revenue: Unleash the Power of A/B Testing with Apphud
Everyone who relates to subscription apps understands the importance of delivering a great user experience and maximizing user engagement. One of the best ways to achieve this is through A/B testing.
8 min read
Anton
July 24, 2023
Paywall A/B Test Ideas for Subscription Apps
In previous articles, we've covered the basics of paywall testing and best practices for designing and executing experiments. However, an equally important part of a successful A/B test is a good hypothesis.