What’s new: Flows V2, New Filter in Charts, New System Audiences, and more.Let’s see
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22 min read

Pricing Psychology: Small Tweaks That Maximize Subscription Revenue

Let’s dig into how behavioral science meets monetization strategy - and how you can put it to work in your app.
12 min read

Effectively Analyze Trial Conversions and Improve SKAdNetwork Attribution: Silent Push Notifications and Timed Event Tracking

We'll explore how these two powerful methods, when combined, offer subscription app businesses essential, granular insights into user behavior, ultimately leading towards improved conversions and retention rates.
2 min read

What's new: Flows V2, New Filter in Charts, New System Audiences, and more

Big updates this month! From major improvements to the Flows Builder Kit to new targeting tools and upcoming paywall innovations, here’s everything new and noteworthy in Apphud.

Get the latest updates and insights from Apphud.

12 min read

Using LTV Prediction for ROI Analysis and Finding Growth Points in Subscription App Acquisition Strategies

Proving and improving marketing ROI is central to any successful subscription app, and that hinges on one critical metric: Customer Lifetime Value (LTV).
3 min read

Rethinking Affiliate Marketing for Subscription Apps: Exploring Apphud and Insert Affiliate Integration

Understanding user behavior over time is critical for the long-term success of subscription apps. Learn how subscription tracking and affiliate marketing tools can work together to provide deeper insights.

If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!

2 min read

What's new: Connection Filters, Attribution Filters in Users Tab, Stripe Sandbox Mode, and more.

We’re here to share the latest product updates: from flexible integration filters to advanced user attribution tools, these new features are designed to give you greater control and insights across your app growth stack.
11 min read

A Complete Guide to Restoring Purchases on Google Play and App Store

In this guide, we’ll dive deeper into the technical aspects of implementing purchase restoration on Google Play and Apple’s App Store.
6 min read

Use Case: Unlocking the Power of Apphud's Connection Builder

In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
4 min read

What's new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.

Get ready for some major updates! We’re excited to introduce new features and improvements that will help drive better results for your app and marketing campaigns. Here’s what’s new in our latest release.