What’s new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
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Marketing & Product
Updates
Development
Case Studies
Use Cases
11 min read
Ren
May 15, 2025
A Complete Guide to Restoring Purchases on Google Play and App Store
In this guide, we’ll dive deeper into the technical aspects of implementing purchase restoration on Google Play and Apple’s App Store.
6 min read
Ren
April 29, 2025
Use Case: Unlocking the Power of Apphud's Connection Builder
In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
4 min read
Denis
April 25, 2025
What's new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.
Get ready for some major updates! We’re excited to introduce new features and improvements that will help drive better results for your app and marketing campaigns. Here’s what’s new in our latest release.
Get the latest updates and insights from Apphud.
5 min read
Nataly
April 14, 2025
Unraveling the Secrets of Subscription App Funnel Analysis for Better Conversions
In this blog post, we'll guide you through the essentials of funnel analysis for subscription apps and provide actionable insights to help you optimize your conversion rates.
13 min read
Ren
April 02, 2025
Game-Changing Strategy: The Hidden Power of Reinstalls and Subscription Reactivations
The Apphud Average Revenues Report introduces fresh cohort-based metrics that reveal the impact of reinstalls, subscription reactivations, and returning users on your bottom line.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
3 min read
Denis
March 26, 2025
What's new: Improved Trial Conversions Chart, Flows Builder Kit v1.0, Silent Push Notifications, and more.
In this update, we’re introducing powerful new features, performance enhancements, and fixes to make your experience smoother. Read on to see what’s new and how these updates can benefit your app.
15 min read
Nataly
March 21, 2025
App Development Trends to Follow in 2025
This blog post will explore the emerging trends set to reshape the app development industry in 2025, offering insights and tips for developers eager to stay ahead of the curve.
28 min read
Nataly
March 10, 2025
The Psychology Behind High-Converting Web-to-Web Funnels for Mobile Apps: Useful Tips to Implement
This article explores key psychological principles and provides actionable insights to craft high-converting funnels that feel natural and engaging for users.
4 min read
Denis
February 25, 2025
What’s new: Average Revenues Report, New Overall Proceeds Metric in A/B Testing, Google Ads for Web Conversions, and more.
We’ve prepared our biggest update yet, packed with powerful new features to help you optimize your app’s monetization and user engagement.