🚀 Apphud Updates: New metrics in Cohort Analysis, New Screen Type, Growth Phestival 2025Let’s see
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13 min read

Use Case: What Calendar Cohort Revenue Analysis Reveals (That Retention Alone Never Could)

Of all the users who subscribed last summer, how many are still your customers today? And how many of them will renew next month automatically? In this article ,we’ll tell you how to know this and what to do next.
4 min read

How a Mobile Startup Doubled LTV in 6 Months Using Apphud’s Advanced Analytics

This case study is a real-world example of how data-driven speed, powered by predicted LTV and NRR insights, can transform not just your experiments but your entire growth trajectory.
25 min read

Unified Web + In‑App Subscriptions: Seamless User Journeys - Apphud + Paddle

This guide, written jointly by Apphud and Paddle, offers a practical, implementation-focused framework for building unified subscription systems across web and mobile.

Get the latest updates and insights from Apphud.

2 min read

What's new: New metrics in Cohort Analysis, New Screen Type, Growth Phestival 2025

From new cohort analysis metrics to flexible screen types, these updates give you deeper insights and more ways to engage your subscribers.
19 min read

Proven Testing Techniques for Apps with Low User Traffic

In this article, we’ll explore effective testing strategies tailored specifically for low-traffic apps, helping you stay ahead of issues and deliver consistently high-quality experiences, even with limited user feedback.

If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!

3 min read

What's new: Introducing Paywall Screens Builder Kit in Figma + 50 Free Templates

We’ve got some exciting updates to share with you this month - just in time for the summer heat. Let’s dive in!
22 min read

Pricing Psychology: Small Tweaks That Maximize Subscription Revenue

Let’s dig into how behavioral science meets monetization strategy - and how you can put it to work in your app.
12 min read

Effectively Analyze Trial Conversions and Improve SKAdNetwork Attribution: Silent Push Notifications and Timed Event Tracking

We'll explore how these two powerful methods, when combined, offer subscription app businesses essential, granular insights into user behavior, ultimately leading towards improved conversions and retention rates.
2 min read

What's new: Flows V2, New Filter in Charts, New System Audiences, and more

Big updates this month! From major improvements to the Flows Builder Kit to new targeting tools and upcoming paywall innovations, here’s everything new and noteworthy in Apphud.