🚀 Apphud Updates: New metrics in Cohort Analysis, New Screen Type, Growth Phestival 2025Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Paywall screens (new!)Convert Figma designs into real app paywalls
FlowsBuilt web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
All
Marketing & Product
Updates
Development
Case Studies
Use Cases
25 min read
Nataly
September 01, 2025
Unified Web + In‑App Subscriptions: Seamless User Journeys - Apphud + Paddle
This guide, written jointly by Apphud and Paddle, offers a practical, implementation-focused framework for building unified subscription systems across web and mobile.
3 min read
Insert Affiliate
June 04, 2025
Rethinking Affiliate Marketing for Subscription Apps: Exploring Apphud and Insert Affiliate Integration
Understanding user behavior over time is critical for the long-term success of subscription apps. Learn how subscription tracking and affiliate marketing tools can work together to provide deeper insights.
2 min read
Denis
May 28, 2025
What's new: Connection Filters, Attribution Filters in Users Tab, Stripe Sandbox Mode, and more.
We’re here to share the latest product updates: from flexible integration filters to advanced user attribution tools, these new features are designed to give you greater control and insights across your app growth stack.
Get the latest updates and insights from Apphud.
6 min read
Ren
April 29, 2025
Use Case: Unlocking the Power of Apphud's Connection Builder
In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
4 min read
Denis
April 25, 2025
What's new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.
Get ready for some major updates! We’re excited to introduce new features and improvements that will help drive better results for your app and marketing campaigns. Here’s what’s new in our latest release.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
5 min read
Nataly
February 12, 2025
Case Study: Lumos Enhances ROI by 20% Using Apphud's LTV Predictions and Singular Integration
This case study explores how Apphud's LTV Predictions help Lumos scale campaigns and increase ROI by 20%. Learn how other app managers can achieve similar results.
1 min read
Denis
December 23, 2024
What’s new: Flows by Apphud – Simplify Your Web-to-Web Campaigns
We are excited to announce Flows – our new comprehensive suite designed to simplify and enhance your web-to-web campaigns.
3 min read
Denis
November 25, 2024
What’s new: Refund Requests Win Back Solution, Web-to-App Match Quality, Integration Improvements, and SDK Updates
We're excited to announce a host of new product updates designed to enhance your app's performance and increase your app revenue.
2 min read
Denis
October 28, 2024
What’s new: Free Trials Performance Report, Paddle Integration, SDK Updates, and more
We're here to announce our latest product updates, featuring the advanced Free Trials Performance Report designed to offer a comprehensive view of user engagement and conversion metrics for app downloads and free trials.