What’s new in Apphud: Refund Requests Win Back Solution, Web-to-App Match Quality, Integration Improvements, and SDK UpdatesLet’s see
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3 min read

What’s new: Refund Requests Win Back Solution, Web-to-App Match Quality, Integration Improvements, and SDK Updates

We're excited to announce a host of new product updates designed to enhance your app's performance and increase your app revenue.
2 min read

What’s new: Free Trials Performance Report, Paddle Integration, SDK Updates, and more

We're here to announce our latest product updates, featuring the advanced Free Trials Performance Report designed to offer a comprehensive view of user engagement and conversion metrics for app downloads and free trials.
10 min read

Boost Your Facebook Ads Performance: Comprehensive Guide to Facebook Conversions API Integration with Apphud

Enter the Facebook Conversions API (CAPI) - a powerful tool that allows you to send web and app events directly from your server to Facebook, consolidating all events into a single dataset.

Get the latest updates and insights from Apphud.

3 min read

What's new: Improved Facebook Conversions API, Singular Attribution, SDK Updates and more.

Welcome to our latest product update blog post! We are thrilled to share a host of exciting improvements designed to enhance your experience and increase your app revenue.
2 min read

What's new: SplitMetrics Acquire Integration, Experiments Improvements, SDK Updates, and more.

In this post, you will find Apphud product updates we have been working on over the last month. These updates include a new integration, two groundbreaking features for our Experiments tool, SDK updates, and more.

If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!

5 min read

How to Optimize Facebook Ads for Subscription Apps in 2024: Aggregated Event Measurement (AEM)

In the evolving landscape of digital advertising, Facebook introduced the AEM protocol as a response to the enhanced privacy measures of Apple's iOS 14 updates, particularly around the IDFA limitations.
1 min read

What’s new: Facebook Integration now supports Aggregated Event Measurement

We are excited to announce the updated Facebook Conversions API integration with Apphud!
6 min read

How Apphud Helped ‘Uplens’ Increase App Revenue by 900% in 9 Months

This case study focuses on Uplens, a photo and video editor app, and its success story. We'll explore how their team has increased app revenue by utilizing Apphud's features and how this has contributed to their growth.
5 min read

How Apphud Helped ‘Darksy Phone Cleaner’ Triple App Revenue in 1 Year

Using Apphud's cohort analysis, push notifications, and MMP integrations, the client was able to optimize user acquisition campaigns, win back users, and track key metrics.