What’s new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
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Marketing & Product
Updates
Development
Case Studies
Use Cases
6 min read
Ren
April 29, 2025
Use Case: Unlocking the Power of Apphud's Connection Builder
In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
4 min read
Denis
April 25, 2025
What's new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.
Get ready for some major updates! We’re excited to introduce new features and improvements that will help drive better results for your app and marketing campaigns. Here’s what’s new in our latest release.
5 min read
Nataly
February 12, 2025
Case Study: Lumos Enhances ROI by 20% Using Apphud's LTV Predictions and Singular Integration
This case study explores how Apphud's LTV Predictions help Lumos scale campaigns and increase ROI by 20%. Learn how other app managers can achieve similar results.
Get the latest updates and insights from Apphud.
1 min read
Denis
December 23, 2024
What’s new: Flows by Apphud – Simplify Your Web-to-Web Campaigns
We are excited to announce Flows – our new comprehensive suite designed to simplify and enhance your web-to-web campaigns.
3 min read
Denis
November 25, 2024
What’s new: Refund Requests Win Back Solution, Web-to-App Match Quality, Integration Improvements, and SDK Updates
We're excited to announce a host of new product updates designed to enhance your app's performance and increase your app revenue.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
2 min read
Denis
October 28, 2024
What’s new: Free Trials Performance Report, Paddle Integration, SDK Updates, and more
We're here to announce our latest product updates, featuring the advanced Free Trials Performance Report designed to offer a comprehensive view of user engagement and conversion metrics for app downloads and free trials.
10 min read
Ren
August 01, 2024
Boost Your Facebook Ads Performance: Comprehensive Guide to Facebook Conversions API Integration with Apphud
Enter the Facebook Conversions API (CAPI) - a powerful tool that allows you to send web and app events directly from your server to Facebook, consolidating all events into a single dataset.
3 min read
Denis
July 24, 2024
What's new: Improved Facebook Conversions API, Singular Attribution, SDK Updates and more.
Welcome to our latest product update blog post! We are thrilled to share a host of exciting improvements designed to enhance your experience and increase your app revenue.
2 min read
Denis
June 10, 2024
What's new: SplitMetrics Acquire Integration, Experiments Improvements, SDK Updates, and more.
In this post, you will find Apphud product updates we have been working on over the last month. These updates include a new integration, two groundbreaking features for our Experiments tool, SDK updates, and more.