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9 min read

See the trend across all your apps — and put your money where it grows

A batch of new things this month: Business Overview has charts. Win Back Refunds comes to Google Play, A/B tests without Placements, smarter roll-outs, and a trial canceled metric, the one you've been asking for.
22 min read

Pricing Psychology: Small Tweaks That Maximize Subscription Revenue

Let’s dig into how behavioral science meets monetization strategy - and how you can put it to work in your app.
11 min read

A Complete Guide to Restoring Purchases on Google Play and App Store

In this guide, we’ll dive deeper into the technical aspects of implementing purchase restoration on Google Play and Apple’s App Store.

Get the latest updates and insights from Apphud.

3 min read

What's new: Improved Trial Conversions Chart, Flows Builder Kit v1.0, Silent Push Notifications, and more.

In this update, we’re introducing powerful new features, performance enhancements, and fixes to make your experience smoother. Read on to see what’s new and how these updates can benefit your app.
15 min read

App Development Trends to Follow in 2025

This blog post will explore the emerging trends set to reshape the app development industry in 2025, offering insights and tips for developers eager to stay ahead of the curve.

If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!

10 min read

Top 3 Reasons for App Store Rejections and How to Avoid Them

This blog post will walk you through the top reasons for App Store rejection, specifically for subscription apps, and offer practical tips to improve your chances of approval.
4 min read

How Apphud Halved Refund Rate for ArtWorkout with Win-Back Refunds Add-On

Discover how Apphud's Win-Back Refunds Add-On transformed ArtWorkout's refund management process and learn how other app managers can achieve similar results.
2 min read

What's new: Renewals Performance Report, Real-time User Properties for Paywalls, and iOS SDK Update

We are excited to announce product updates designed to enhance your subscription management and improve user experiences.
10 min read

Boost Your Facebook Ads Performance: Comprehensive Guide to Facebook Conversions API Integration with Apphud

Enter the Facebook Conversions API (CAPI) - a powerful tool that allows you to send web and app events directly from your server to Facebook, consolidating all events into a single dataset.