What’s new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
All
Marketing & Product
Updates
Development
Case Studies
Use Cases
11 min read
Ren
May 15, 2025
A Complete Guide to Restoring Purchases on Google Play and App Store
In this guide, we’ll dive deeper into the technical aspects of implementing purchase restoration on Google Play and Apple’s App Store.
28 min read
Nataly
March 10, 2025
The Psychology Behind High-Converting Web-to-Web Funnels for Mobile Apps: Useful Tips to Implement
This article explores key psychological principles and provides actionable insights to craft high-converting funnels that feel natural and engaging for users.
1 min read
Nataly
January 22, 2025
Use Case: Streamline Your Analytics with Apphud's My Charts Feature
In this guide, we'll explore how to effectively use the My Charts feature, discuss common use cases, and suggest valuable filters and segments to help you get the most out of your analytics.
Get the latest updates and insights from Apphud.
10 min read
Nataly
January 13, 2025
Top 3 Reasons for App Store Rejections and How to Avoid Them
This blog post will walk you through the top reasons for App Store rejection, specifically for subscription apps, and offer practical tips to improve your chances of approval.
14 min read
Nataly
December 20, 2024
Master Your Free Trials: Unlock Advanced Insights with Apphud's Performance Report
A smooth conversion from a free trial to a paid subscription is crucial - it drives immediate revenue and builds long-term retention. But what if you could go deeper than just tracking trial starts and conversion rates?
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
7 min read
Ren
May 23, 2024
How to Implement Subscriptions in Your Android App
In this article, you will learn how to create, implement, configure, and sell in-app subscriptions in your Android app using Apphud SDK.
1 min read
Nataly
March 15, 2024
5 App Growth Cases for Subscription Apps
This white paper examines five distinct growth cases that subscription apps can leverage to remain competitive in the mobile market.
14 min read
Anton
March 13, 2024
How to Use LTV Predictions in Your App Growth Strategy
In this article, we will focus on LTV (user lifetime value) Predictions as one of the key metrics used to evaluate ROI/ROAS and improve your app growth strategy.
5 min read
Ren
March 06, 2024
How to Optimize Facebook Ads for Subscription Apps in 2024: Aggregated Event Measurement (AEM)
In the evolving landscape of digital advertising, Facebook introduced the AEM protocol as a response to the enhanced privacy measures of Apple's iOS 14 updates, particularly around the IDFA limitations.
8 min read
Anton
August 23, 2023
Apple Search Ads Guide: How to Launch and Analyze Your ASA Campaigns
In this article, we will talk about the benefits of Apple Search Ads, different types and structures of campaigns, and also look at revenue analysis using Apphud and other services.