What’s new: Connection Filters, Attribution Filters in Users Tab, Stripe Sandbox Mode, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
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Marketing & Product
Updates
Development
Case Studies
Use Cases
6 min read
Ren
April 29, 2025
Use Case: Unlocking the Power of Apphud's Connection Builder
In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
13 min read
Ren
April 02, 2025
Game-Changing Strategy: The Hidden Power of Reinstalls and Subscription Reactivations
The Apphud Average Revenues Report introduces fresh cohort-based metrics that reveal the impact of reinstalls, subscription reactivations, and returning users on your bottom line.
8 min read
Nataly
February 25, 2025
Use Case: Understanding Overall Proceeds and Solving Paywall Cannibalization in A/B Testing
Learn how Overall Proceeds can transform your approach to paywall experiments and prevent the costly mistake of chasing short-term wins at the expense of long-term success.
Get the latest updates and insights from Apphud.
10 min read
Nataly
February 05, 2025
Use case: How to Master Your App Retention with Apphud Renewals Performance Report
Apphud’s Renewals Performance Report takes the guesswork out of recovery. In this article, we’ll show you exactly how to use it to secure potentially lost revenue and strengthen retention most efficiently.
1 min read
Nataly
January 22, 2025
Use Case: Streamline Your Analytics with Apphud's My Charts Feature
In this guide, we'll explore how to effectively use the My Charts feature, discuss common use cases, and suggest valuable filters and segments to help you get the most out of your analytics.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
14 min read
Nataly
December 20, 2024
Master Your Free Trials: Unlock Advanced Insights with Apphud's Performance Report
A smooth conversion from a free trial to a paid subscription is crucial - it drives immediate revenue and builds long-term retention. But what if you could go deeper than just tracking trial starts and conversion rates?
8 min read
Ren
December 02, 2024
Enhancing Subscription Revenue: Automated Refund Management and In-Depth Analytics with Apphud
In this article, we’ll explore how Win Back Refunds feature and Refund Requests Report work, and why they are essential for building fairness and trust while protecting your revenue.
4 min read
Nataly
November 11, 2024
Use case: How to Upgrade your A/B testing with Apphud Placements
In the competitive landscape of subscription applications, optimizing internal paywalls is critical to engaging different user segments and maximizing revenue.
10 min read
Ren
August 01, 2024
Boost Your Facebook Ads Performance: Comprehensive Guide to Facebook Conversions API Integration with Apphud
Enter the Facebook Conversions API (CAPI) - a powerful tool that allows you to send web and app events directly from your server to Facebook, consolidating all events into a single dataset.