What’s new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.Let’s see
ProductProduct
Apphud for developmentEasily integrate in-app subscriptions
Apphud for marketingAnalyze app revenue metrics
Apphud for productWin back lapsed customers, reduce churn, run A/B experiments
Flows (new!)Built web-to-web campaigns that convert - for free and without code
Win back refunds add-onStreamline your refund management process and reduce revenue loss
IntegrationsSend subscription events to third-party tools
ResourcesResources
Everything you need to know about App Revenue Growth
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Marketing & Product
Updates
Development
Case Studies
Use Cases
6 min read
Ren
April 29, 2025
Use Case: Unlocking the Power of Apphud's Connection Builder
In today’s data-driven app ecosystem, flexible event handling is critical for accurate attribution and performance marketing. With Apphud’s Connection Builder, you can send subscription events to any third-party service.
4 min read
Denis
April 25, 2025
What's new: Integrations Update, Connection Builder, Custom Parameters in Rule’s Push Payloads, and more.
Get ready for some major updates! We’re excited to introduce new features and improvements that will help drive better results for your app and marketing campaigns. Here’s what’s new in our latest release.
5 min read
Nataly
April 14, 2025
Unraveling the Secrets of Subscription App Funnel Analysis for Better Conversions
In this blog post, we'll guide you through the essentials of funnel analysis for subscription apps and provide actionable insights to help you optimize your conversion rates.
Get the latest updates and insights from Apphud.
13 min read
Ren
April 02, 2025
Game-Changing Strategy: The Hidden Power of Reinstalls and Subscription Reactivations
The Apphud Average Revenues Report introduces fresh cohort-based metrics that reveal the impact of reinstalls, subscription reactivations, and returning users on your bottom line.
3 min read
Denis
March 26, 2025
What's new: Improved Trial Conversions Chart, Flows Builder Kit v1.0, Silent Push Notifications, and more.
In this update, we’re introducing powerful new features, performance enhancements, and fixes to make your experience smoother. Read on to see what’s new and how these updates can benefit your app.
If you would like to share your expertise on a mobile marketing or subscription app development topic, please get in touch with us. We'd love to hear from you!
4 min read
Denis
February 25, 2025
What’s new: Average Revenues Report, New Overall Proceeds Metric in A/B Testing, Google Ads for Web Conversions, and more.
We’ve prepared our biggest update yet, packed with powerful new features to help you optimize your app’s monetization and user engagement.
8 min read
Nataly
February 25, 2025
Use Case: Understanding Overall Proceeds and Solving Paywall Cannibalization in A/B Testing
Learn how Overall Proceeds can transform your approach to paywall experiments and prevent the costly mistake of chasing short-term wins at the expense of long-term success.
5 min read
Nataly
February 12, 2025
Case Study: Lumos Enhances ROI by 20% Using Apphud's LTV Predictions and Singular Integration
This case study explores how Apphud's LTV Predictions help Lumos scale campaigns and increase ROI by 20%. Learn how other app managers can achieve similar results.
10 min read
Nataly
February 05, 2025
Use case: How to Master Your App Retention with Apphud Renewals Performance Report
Apphud’s Renewals Performance Report takes the guesswork out of recovery. In this article, we’ll show you exactly how to use it to secure potentially lost revenue and strengthen retention most efficiently.