RULES
Automate retention. Recover revenue.
Automate retention. Recover revenue.
Trigger actions based on real-time subscription events. Show paywalls, surveys, or payment update screens exactly when they matter most – without writing code.
If this happens, do that
If this happens, do that
Apphud Rules monitors your user’s subscription state 24/7. Define a trigger, set your conditions, and launch an automated response instantly.
Apphud Rules monitors your user’s subscription state 24/7. Define a trigger, set your conditions, and launch an automated response instantly.

A subscription event happens
A payment fails, a trial is about to end, or a user cancels their subscription.

Apply the right rules
Target specific users, plans, or moments using simple conditions.

Launch the perfect response
Show a paywall, offer a discount, send a survey, or prompt a payment update instantly.
Drive more revenue from every subscriber
Drive more revenue from every subscriber
Use Rules to reduce churn, fix billing issues, and bring users back with contextual, on-brand touchpoints that feel native to your product
Use Rules to reduce churn, fix billing issues, and bring users back with contextual, on-brand touchpoints that feel native to your product
Turn cancellations into win-back opportunities
Automatically react when a subscription ends with a personalized offer that makes coming back feel easy, not pushy.
Turn cancellations into win-back opportunities
Automatically react when a subscription ends with a personalized offer that makes coming back feel easy, not pushy.
Turn cancellations into win-back opportunities
Automatically react when a subscription ends with a personalized offer that makes coming back feel easy, not pushy.
Understand churn before you rescue it
Launch in-app surveys at the exact moment a user cancels, pauses, or downgrades, then use those answers to drive smarter monetization decisions.
Understand churn before you rescue it
Launch in-app surveys at the exact moment a user cancels, pauses, or downgrades, then use those answers to drive smarter monetization decisions.
Understand churn before you rescue it
Launch in-app surveys at the exact moment a user cancels, pauses, or downgrades, then use those answers to drive smarter monetization decisions.
Save failing payments in real time
Catch billing errors the second they happen and guide users through a simple, in-app recovery flow so renewals succeed instead of silently failing.
Save failing payments in real time
Catch billing errors the second they happen and guide users through a simple, in-app recovery flow so renewals succeed instead of silently failing.
Save failing payments in real time
Catch billing errors the second they happen and guide users through a simple, in-app recovery flow so renewals succeed instead of silently failing.
Bring users back with intent
Send timely, localized push notifications that respond to real subscription events – trials ending, offers expiring, or plans renewing – to pull users back into your app.
Bring users back with intent
Send timely, localized push notifications that respond to real subscription events – trials ending, offers expiring, or plans renewing – to pull users back into your app.
Bring users back with intent
Send timely, localized push notifications that respond to real subscription events – trials ending, offers expiring, or plans renewing – to pull users back into your app.
Let’s talk about a faster way to build in-app paywalls
Create and launch paywalls without wasting days or even hours on setup.
Let’s talk about a faster way to build in-app paywalls
Create and launch paywalls without wasting days or even hours on setup.
Let’s talk about a faster way to build in-app paywalls
Create and launch paywalls without wasting days or even hours on setup.








