LTV PREDICTION
Know your user’s lifetime value on Day 0. Scale your ad spend with confidence using machine-learning forecasts up to 365 days in advance.
Day zero LTV forecasts
Know user value immediately after install. Measure campaign ROI instantly, not months later.
Scale ad spend confidently
Identify high-value cohorts instantly. Double down on profitable channels and stop wasting budget on low-LTV segments.
Privacy-first accuracy
Apphud model works without IDFA. Get precise predictions for iOS and Android users regardless of tracking consent.
Flexible timeframes
Generate LTV and revenue forecasts for 30, 90, 120, 180, or 365 days. Plan your cash flow with data, not guesswork.
Frequently asked questions
What is MTR?
MTR (Monthly Tracked Revenue) is your total gross revenue tracked by Apphud across all apps. It includes subscriptions and one-time purchases before store commissions or taxes (VAT). Sandbox data is excluded.
Which plan is right for me?
Our plans scale with your app’s growth. Every tier includes core infrastructure, unlocking more power as you upgrade:
Free: For new apps under $10K MTR. Includes reliable subscription infrastructure, basic analytics, and one seat.
Pro: Built for growing apps. Adds A/B testing, all integrations, online chat support, and 5 team seats.
Expert: For scaling app businesses needing advanced data. Unlocks LTV predictions, MCP, S2S Webhooks, raw data exports, and 10 team seats.
Enterprise: For large-volume apps. Includes unlimited seats, priority support, personal onboarding, and a dedicated success manager.
Is Apphud free to use?
You can use Apphud for free if your app earns under $10K monthly. This includes full access to core infrastructure and basic reports. For larger apps, paid plans unlock advanced growth features like A/B testing, Rules, and raw data exports.
Additionally, paid plans are free in any month your MTR drops below $1K.
I’m on a Free plan. What if my MTR goes over $10K?
If you exceed the $10K limit, we provide a 14-day grace period where your dashboard access remains uninterrupted. After this period, you will lose access to the dashboard, but your app’s subscription infrastructure – including receipt validation and purchase processing – will continue to work normally. Upgrade to a paid plan to restore full access.
Does Apphud have a free trial?
We don’t offer trials for Pro and Expert plans. Instead, these plans are free to use in any month your MTR is below $1K, allowing you to test advanced features at no cost. For Enterprise plans, we can arrange custom trial periods – please contact us for details.
Do you offer discounts?
We generally do not discount Pro or Expert plans. However, for high-volume Enterprise customers, we offer custom pricing and volume discounts based on expected MTR. Please contact us to discuss a tailored plan.
What are my payment options?
We accept all major credit and debit cards. For Enterprise customers, we also support manual invoicing with payment via ACH or wire transfer. Please contact our sales team for more information.
Can I pre-pay or commit to an annual plan?
For Enterprise plans, we offer flexible pre-payment options, including semi-annual or annual billing. These packages can include a set amount of MTR, allowing you to plan your budget more effectively. Please contact us to discuss a custom pre-payment structure that works for you.










